Buffalo & Spring™ Coffee News
S&D Coffee Launches Buffalo & Spring™ Coffees Of Distinction Line
Concord, NC - Today, national coffee manufacturer, S&D Coffee announced the launch of its Buffalo & Spring™ Coffees of Distinction line. This new line of specialty coffees is designed to help high-end hotels/resorts, colleges/universities and finer restaurants satisfy the more sophisticated tastes of consumers accustomed to buying premium coffee in a retail setting.
S&D has timed the launch to coordinate with the Specialty Coffee Association of America show held in Charlotte, NC from April 7 - 10. S&D is the official conference host of the tradeshow.
The Buffalo & Spring line features five different coffee categories each using premium 100% Arabica beans, including proprietary regional blends, Fair Trade Certified™ coffees, varietals, and flavored and decaffeinated coffees. Each of the line's unique blends focuses on a distinct coffee growing region, such as Africa, Pan America, the Caribbean and the Pacific Islands. Coffees range from mild to moderate to intense roast levels to satisfy a wide range of customers.
"The Buffalo & Spring line, which has been in development for just over one year, offers the most memorable coffees available anywhere," said Ron Hinson, President and CEO of S&D Coffee. "Every decision, from choice of beans to concept to naming, was made with high-end consumers in mind. We carefully considered their desires and demands, and even designed the names of the coffees and roasts and the packaging to communicate directly with the end-user on what to expect in terms of flavor, aroma and body."
In their continued commitment to protecting the environment and workers in coffee growing areas of the world, S&D has included three Fair Trade Certified™ coffees in this line: Earth Song Blend™, Ethiopian Harrar and Guatemalan Huehuetenango. Fair Trade Certified™ means that the beans are grown based on principles of sustainable growth and that workers are treated fairly and receive a higher portion of the profits from the sale of the beans they grow and harvest.
In addition, S&D has increased their support of Coffee Kids®, an organization that seeks to improve the quality of life for coffee farming families around the world, with a pledge that ties S&D's donation to sales of Buffalo & Spring coffees.
"We at S&D place high importance on the relationships we have with coffee growers and their relationship with the land they cultivate," noted Rhyne Davis, Co-Chairman of the Board of S&D Coffee. "We're honored to have partnered with TransFair USA for Fair Trade Certificated™ coffees and thrilled to support the Coffee Kids® organization that improves the lives of the hardworking coffee families without whom this line and our business would not be possible."
About S&D
Headquartered in Concord, NC and privately owned by the Davis Family since its founding in 1927, S&D has grown from a small company to one of the largest coffee manufacturers and roasters in the United States. The company provides coffee, tea and juice to more than 70,000 commercial customers throughout the country through an extensive national network of approved distributors and a traditional route delivery network. The firm is dedicated to quality and is ISO 9001:2000 certified. For more information on S&D Coffee, please visit
www.sndcoffee.com or for the Buffalo & Spring line, inquire here.
Contact:
JoAnne Laffey Heckman, Walker Marketing, Advertising & Public
Relations, (704)782-3244 x 113, jheckman@wmmarketing.com